STRATEGY AND PLANNING

Actionable strategies and plans

We pride ourselves on creating actionable strategies and plans that won’t collect dust on a shelf, or be used as an expensive doorstop. We deliver solid, research-based strategies and plans that can be implemented today.

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Our Services

Communications Strategy

At Adverb, we believe that how you communicate is just as important as why you communicate. And we help you figure out both your why and your how.

We develop communications strategies that bring your strategic goals to life with tangible communications tactics. Strategies that shape teams, guide departments and support entire organizations for years to come.

And, we create tactical plans that range from long-term, always-on brand communications to campaign- or issues-driven communications.

When we’re finished, you have a clear, actionable guide for leveling up your communications in ways that will positively change your brand and how your audience feels about it.

Social Media Strategy

The right social media strategy turns your channels from a risky gray area to a strategic driver.

We create strategies that connect strategic objectives to social media tactics. And, we create systems and approaches to social media content creation that allow great ideas to happen quickly—and make a difference.

To support your strategy, we create tactical social media plans to bring the strategy to life. Plans that tackle the challenge of creating timely, engaging social content, while navigating the complexities of complex organizations.

We are experts in creating social media strategies and plans that make a positive difference for your brand and your community.

Facilitation and Engagement

Drive meaningful change with Adverb's seasoned facilitators. We lead diverse groups through complex conversations, ensuring every voice is heard and every insight is captured.

We design and execute strategic planning workshops that move teams from high-level vision to actionable strategy. And we go beyond the surface to understand the real issues and insights driving your community.

Our facilitation work doesn't just result in a meeting summary; it provides foundational insights and recommendations that turn big questions into actionable strategies.

Issues Management & Crisis Communications

Our strategic public relations focus on connecting with your audience and delivering clear messages when they need it most. Our deep expertise includes issues management and crisis communication, grounded in best practices and reinforced by one of our partner’s academic contribution: teaching this specialization at the University of Alberta. In high-stakes situations, we bring highly effective strategies, and a sense of calm, considered experience.

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Proven Results

(Some of) Our Clients

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